What - the word gets attention, and can often be provocative. Here are some examples:

what (customer) said

what a deal

what are you waiting for

what could

what do you

what does it mean to

what every person

what have you got to lose

what I am about to share

what I have to tell you

what if I told you

what if someone said to you

what if you could finally

what I'm about to

what I'm about to show you is

what I'm about to tell you is

what impressed me the most

what it takes to

what others are saying

what the doctored ordered

what the experts are saying

what to do when

what type of

what would an extra

what would you do if

what you need to know

what you should

what you’ve been looking for

what you'll discover

what you'll get

what you'll receive

what…?